A chain that also had to sell
Adli Kafe is a Tehran cafe chain built around authentic Turkish food culture, with Turkish pastry chefs producing baklava, katmer and kunefe on site alongside a dessert range and a specialist drinks bar. Each branch needed its own menu and gallery, the brand needed one digital home, and the whole thing had to reach a Persian, English and Turkish-speaking audience.
The practices this build came out of.
01Multi-branch menu UX
02WooCommerce development
03Multilingual development
One identity, four branch pages, three languages
Implemented on WordPress with WooCommerce and Elementor Pro, using a restaurant menu module so Marzdaran, Shahrak-e Gharb, Shahran and Bazar Bozorg each have their own menu and gallery page under a single identity. WPML delivers Persian, English and Turkish versions of the entire site, while AJAX product search and a Toman-priced WooCommerce shop handle the retail side.
Appetite first
Warm hospitality photography does the selling, with a clean typographic wordmark holding the branches together. The ordering flow was designed mobile-first, because a cafe order is decided on a phone, and the brand story sits alongside the menu rather than on a page nobody opens.
Traffic, revenue and conversion figures belong to the client, so we do not publish them. What follows is what the delivered build contains.
